Buying and selling things has never been easier than it is now- books, electronics, cars, used clothes, art, you name it… In this day and age, you can buy and sell almost anything online, with nothing but just a few clicks. Websites and online businesses are no exception, and to easily and securely buy and…
Search engine optimization is the best thing you can do to increase the organic traffic of your website. It pushes you higher on search results, giving you more exposure, so you get noticed by more and more people every day, which means more visitors to your site, and, eventually, more conversions. That may sound easy,…
Everyone who has a website should know at least some basic SEO, if they wish to get good rankings in search results and increase their organic traffic- which, of course, means increasing their conversions, sales, etc. It is a very broad subject, but still easy enough to get the basics right. In our previous articles,…
While learning about SEO in general, the local businesses should also consider optimizing their websites by doing Local SEO. Especially small businesses can benefit greatly from local search because 46% of all Google searches are for local information. Yes’ it’s important to be known by everyone who is checking Google in general, but you may…
No matter what your website is about and how big or small it is -whether you have a personal blog, a big corporate site, or a modest e-commerce store- you need people to find you on search engines- mainly Google- and this is why SEO (search engine optimization) is important, as it helps you do…
While on-page SEO and link-building SEO get all of the attention in the search engine optimization world, technical SEO is often neglected. Yet, by fixing a few technical issues, your website could see a big boost in SERPs. In this article, you will have the chance to learn about crawling, indexing, structured data, canonicalization, and…
If you are thinking about creating a website -and you should think about it, to stay relevant in this day and age- there are a lot of decisions you will need to make- your domain name, a hosting provider, some basic tools to get you going, etc. And one of the most important decisions you…
Creating good advertisements is one of the key factors that determines the success of digital marketing campaigns. While the increasing popularity of digital marketing makes the area much more accessible than before, it also increases the competition inside the business model. Successful digital marketing campaigns supported by carefully designed advertisements are the way to survive…
Generating more leads is vital to the success and longevity of every business. And while it may seem easy enough, it is an issue that a lot of organizations struggle with. And what can digital marketers do? There are a lot of things you can do to generate more leads with your website, and we…
We are living in a digital world, and making money online is easier than it has ever been. There are a lot of ways of doing it, and monetizing a website is certainly one of the most effective ones. But how to do it exactly? There are a lot of answers to that question, most…